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Thursday, April 23, 2020

Ford’s First Factory Fully Electric Dragster - Mustang Cobra Jet 1400


It won’t hurt your ears and doesn’t use a drop of fuel, but it’s projected to crush the quarter-mile in the low-8-second range at more than 170 mph. For the first time ever, Ford Performance introduces a one-off Mustang Cobra Jet factory drag racer with all-electric propulsion.

The battery-powered Mustang Cobra Jet 1400 prototype is purpose-built and projected to deliver over 1,400 horsepower and over 1,100 ft.-lbs. of instant torque to demonstrate the capabilities of an electric powertrain in one of the most demanding race environments.

“Ford has always used motorsport to demonstrate innovation,” said Dave Pericak, Global Director, Ford Icons. “Electric powertrains give us a completely new kind of performance and the all-electric Cobra Jet 1400 is one example of pushing new technology to the absolute limit. We’re excited to showcase what’s possible in an exciting year when we also have the all-electric Mustang Mach-E joining the Mustang family.”

Following the debut of the all-electric Ford Mustang Mach-E SUV – the first-ever, all-electric Mustang, the Mustang Cobra Jet 1400 prototype represents another opportunity to advance Mustang heritage and performance while simultaneously incorporating some of the most advanced technology coming to Ford’s future powertrains.

Mustang Cobra Jet 1400 also honors the original Cobra Jet that first dominated drag strips in the late 1960s and still is a major force in sportsman drag racing today.

"This project was a challenge for all of us at Ford Performance, but a challenge we loved jumping into,” said Mark Rushbrook, Global Director, Ford Performance Motorsports. “We saw the Cobra Jet 1400 project as an opportunity to start developing electric powertrains in a race car package that we already had a lot of experience with, so we had performance benchmarks we wanted to match and beat right now. This has been a fantastic project to work on, and we hope the first of many coming from our team at Ford Performance Motorsports."

Ford have yet to reveal any technical information about the electric Cobra Jet’s motors, batteries etc but we can have a few educated guesses:

  • Motors: 2x AM Racing Dual Stack 250 Motors. Most likely 2x of these motors are stacked vertically for a grand total of 4x HVH Remy 250 cores.
  • Inverters: 4x RMS PM250 DZ - 450Arms continuous, 600Arms peak, 300-800v
  • Transmission: The video sounds like a 2 speed Powerglide.
  • Rear-end: Most likely shortened Ford 9 inch diff - typical drag racing equipment.
*Note: RMS & AM Racing are now owned by Borg Warner under the new name Cascadia Motion. Remy is also owned by Borg Warner.

Ford Performance continues to test Cobra Jet 1400 ahead of its world debut later this year at a drag racing event where fans, media and competitors alike will get to meet the race car, as well as see exactly what it’s capable of up on the asphalt.

Before that, catch a sneak peek starting this Sunday, April 26 by watching MotorTrend On Demand’s “Hard Cell”, a showcase of electric vehicles pushing innovation boundaries.

To maximize the efficiency and effectiveness of the project, Ford Performance has teamed up with several capable and specialized suppliers:
  • MLe Racecars – Vehicle builder, designer, integrator and tuner
  • Watson Engineering – Chassis support and development, roll cage builder
  • AEM EV – Software and motor calibration and controls
  • Cascadia – Inverter and Motor supplier


Tuesday, November 29, 2016

German OEMs Plan 350 kW Fast Charging Network Across Europe

BMW, Daimler, Ford, Volkswagen, Audi and Porsche have signed a Memorandum of Understanding to create the highest-powered charging network in Europe. The goal is the quick build-up of a sizable number of stations in order to enable long-range travel for battery electric vehicle drivers. This will be an important step towards facilitating mass-market BEV adoption.

The projected ultra-fast high-powered charging network with power levels up to 350 kW will be significantly faster than the most powerful charging system deployed today. The build-up is planned to start in 2017. An initial target of about 400 sites in Europe is planned. By 2020 the customers should have access to thousands of high-powered charging points. The goal is to enable long-distance travel through open-network charging stations along highways and major thoroughfares, which has not been feasible for most BEV drivers to date. The charging experience is expected to evolve to be as convenient as refueling at conventional gas stations.

The network will be based on Combined Charging System (CCS) standard technology. The planned charging infrastructure expands the existing technical standard for AC- and DC charging of electric vehicles to the next level of capacity for DC fast charging with up to 350 kW. BEVs that are engineered to accept this full power of the charge stations can recharge brand-independently in a fraction of the time of today’s BEVs. The network is intended to serve all CCS equipped vehicles to facilitate the BEV adoption in Europe.

Friday, April 29, 2016

Ford CEO confirms plans for long-range electric car

Ford CEO Mark Fields said the Dearborn automaker will not be left behind in the race to develop long-range electric vehicles like the Tesla Model 3 and Chevrolet Bolt that can go 320 km (200 miles) or more on a single charge.

“We want to make sure that we’re either among the leaders or in a leadership position,” Fields said during a conference call Thursday with analysts. “When you look at some of the competitors and what they’ve announced, clearly, that’s something we’re developing for.”

The Chevrolet Bolt will have a range of at least 320 km and a starting price of about $27,000 when it goes on sale later this year.

Tesla CEO Elon Musk generated global buzz when he unveiled the Tesla Model 3 earlier this month. That car is expected to have 345 km (215 miles) of range and will go on sale in late 2017 at a starting price of $35,000.

“I’m glad Mark Fields is saying Ford will be a leader and match whatever EV range is out there,” said David Whiston, an analyst at Morningstar Inc. in Chicago, who rates Ford the equivalent of a buy. “You can’t just ignore Tesla getting 400,000 reservations on a vehicle in a little more than a week’s time.”

Research shows that more consumers will be willing to buy an electric vehicle as driving range grows to 200 miles and the price falls below $30,000. Automakers are under pressure to improve the fuel economy of their entire lineups to meet U.S. regulations that mandate a company’s fleet must average 54.5 miles per gallon by 2025.

Earlier this month, Automotive News reported that the automaker was satisfied with its 2017 Focus Electric that will get 160 km (100 miles) on a full charge, saying that vehicle will satisfy a large chunk of consumers.

Fields didn’t say when Ford plans to launch a vehicle to match Tesla's Model 3 or the Chevrolet Bolt, but made it clear Ford is pressing forward.

He did reiterate Ford's plans to spend $4.5 billion over the next four years to develop 13 new hybrid or electric vehicles.

"Our approach, very simply, is to make sure we are among the leaders or in a leadership position in the product segments that we are in," Fields said.

Ford Motor Company are collaborating with Xerox PARC and Oak Ridge National Laboratory to develop pouch cells with a 20% improvement in gravimetric energy density (Wh/kg), and a 30% reduction in $/kWh costs for electric vehicles.

Thursday, April 28, 2016

Ford, Xerox PARC & Oak Ridge Labs Team up to Develop EV Battery

Xerox PARC today announced its ‘Co-Extrusion (CoEx) for Cost Reduction of Advanced High-Energy-and-Power Battery Electrode Manufacturing’ project funded by the U.S. Department of Energy’s (DOE) Office of Energy Efficiency and Renewable Energy (EERE). In collaboration with Oak Ridge National Laboratory (ORNL) and Ford Motor Company, the project will use PARC’s novel CoEx printing technology to fabricate thick higher energy and higher power battery electrodes with the end goal of enabling longer range and low cost electric vehicles.

The project goal is to demonstrate pilot-scale, electric vehicle (EV) pouch cells with a 20% improvement in gravimetric energy density (Wh/kg), and a 30% reduction in $/kWh costs. CoEx allows fine structures to be printed at high speed, and when applied to thick battery electrodes, it adds a new design dimension that can be used to enhance energy and power performance. This innovative approach has the potential to help make high performance and affordable electric vehicles (EVs) a reality.

PARC will develop the inks and CoEx hardware required to fabricate a thick high energy and high power CoEx cathode electrodes. ORNL will assist PARC with the matching anode development, anode and CoEx cathode coating at pilot scale, and electrochemical performance optimization in automotive-relevant lithium-ion pouch cells. The bulk of this research will occur at the DOE Battery Manufacturing R&D Facility (BMF) at ORNL, which was designed in 2011 with these types of projects in mind. PARC will design a custom CoEx apparatus that will be integrated into one of the research coating lines at the BMF.

“The PARC team is excited to start this collaboration with ORNL and Ford. CoEx has the potential to make higher capacity EV batteries possible through the creation of two and three dimensional structures which can enhance lithium-ion pathways in ultra-thick battery electrodes. Our goal is to fabricate EV pouch cells that are higher in energy and power than conventional, with a path towards a reduction in $/kWh costs for EVs”said project principal investigator and PARC CoEx technical lead Dr. Corie Cobb.

“PARC and ORNL have a track record of working successfully together, and their collaboration on this project will transform the way lithium-ion electrode coatings are made and perform under high discharge rates,” said ORNL project lead David Wood.

PARC’s CoEx project is part of a portfolio of research within the PARC Energy Technology Program aimed at developing practical solutions to make clean and abundant energy available across a wide range of applications. This includes a focus on improving energy storage for EVs, consumer electronics, and electric grid support through better ways to make, monitor, and manage batteries.

“By leveraging our deep background in printing, PARC has developed the CoEx printing process to enable higher performance solar cells, fuel cells and batteries.,” said Scott Elrod, Vice President of PARC’s Hardware Systems Lab. “By applying CoEx to printed batteries, we can create optimal structures that boost power performance without compromising energy storage. It’s an efficient and a lower-cost approach that can be applied to the mass manufacturing of batteries.”

Thursday, March 6, 2014

Fully Charged - Ford Focus Electric [VIDEO]

Robert Llewellyn takes a drive through Germany in the newly released Ford Focus Electric. Great car, great butterflies, great conversation, but interesting pricing.

Thursday, January 2, 2014

Ford C-MAX Solar Energi Hybrid Concept Goes Off the Grid [VIDEO]

Ford Motor Company announced today the C-MAX Solar Energi Concept, a first-of-its-kind sun-powered vehicle with the potential to deliver the best of what a plug-in hybrid offers – without depending on the electric grid for fuel.

Instead of powering its battery from an electrical outlet, Ford C-MAX Solar Energi Concept harnesses the power of the sun by using a special concentrator that acts like a magnifying glass, directing intense rays to solar panels on the vehicle roof.

The result is a concept vehicle that takes a day's worth of sunlight to deliver the same performance as the conventional C-MAX Energi plug-in hybrid, which draws its power from the electric grid. Ford C-MAX Energi gets a combined best miles per gallon equivalent in its class, with EPA-estimated 108 MPGe city and 92 MPGe highway, for a combined 100 MPGe. By using renewable power, Ford C-MAX Solar Energi Concept is estimated to reduce the annual greenhouse gas emissions a typical owner would produce by four metric tons.

"Ford C-MAX Solar Energi Concept shines a new light on electric transportation and renewable energy," said Mike Tinskey, Ford global director of vehicle electrification and infrastructure. "As an innovation leader, we want to further the public dialog about the art of the possible in moving the world toward a cleaner future."

C-MAX Solar Energi Concept, which will be shown at the 2014 International CES in Las Vegas, is a collaborative project of Ford, San Jose, Calif.-based SunPower Corp. and Atlanta-based Georgia Institute of Technology.

Strong electrified vehicle sales

The C-MAX Solar Energi Concept debuts as Ford caps a record year of electrified vehicle sales.

Ford expects to sell 85,000 hybrids, plug-in hybrids and all-electric vehicles for 2013 – the first full year its six new electrified vehicles were available in dealer showrooms.

C-MAX Energi is Ford's plug-in sales leader, with sales of more than 6,300 through November. Ford sold more plug-in vehicles in October and November than both Toyota and Tesla, and it outsold Toyota through the first 11 months of 2013. Plug-in hybrids continue to grow in sales as more customers discover the benefits of using electricity to extend their driving range.

C-MAX Hybrid over the last year has been a key driver in helping Ford sell more hybrids than any other automaker in the United States, second only to Toyota. C-MAX Hybrid continues to bring new customers to the Ford brand, with a conquest rate of 64 percent and drawing nearly half of its sales from import brands. Conquest rates are even higher in key hybrid growth markets like San Francisco, Los Angeles and Washington, D.C.

Breakthrough clean technology

SunPower, which has been Ford's solar technology partner since 2011, is providing high-efficiency solar cells for the roof of Ford C-MAX Solar Energi Concept. Because of the extended time it takes to absorb enough energy to fully charge the vehicle, Ford turned to Georgia Institute of Technology for a way to amplify the sunlight in order to make a solar-powered hybrid feasible for daily use.

Researchers developed an off-vehicle solar concentrator that uses a special Fresnel lens to direct sunlight to the solar cells while boosting the impact of the sunlight by a factor of eight. Fresnel is a compact lens originally developed for use in lighthouses. Similar in concept to a magnifying glass, the patent-pending system tracks the sun as it moves from east to west, drawing enough power from the sun through the concentrator each day to equal a four-hour battery charge (8 kilowatts).

With a full charge, Ford C-MAX Solar Energi Concept is estimated to have the same total range as a conventional C-MAX Energi of up to 620 miles, including up to 21 electric-only miles. Additionally, the vehicle still has a charge port, and can be charged by connecting to a charging station via cord and plug so that drivers retain the option to power up via the grid, if desired.

After C-MAX Solar Energi Concept is shown at CES, Ford and Georgia Tech will begin testing the vehicle in numerous real-world scenarios. The outcome of those tests will help to determine if the concept is feasible as a production car.

Off-the-grid car

By tapping renewable solar energy with a rooftop solar panel system, C-MAX Solar Energi Concept is not dependent on the traditional electric grid for its battery power. Internal Ford data suggest the sun could power up to 75 percent of all trips made by an average driver in a solar hybrid vehicle. This could be especially important in places where the electric grid is underdeveloped, unreliable or expensive to use.

The vehicle also reinforces MyEnergi Lifestyle, a concept revealed by Ford and several partners at 2013 CES. MyEnergi Lifestyle uses math, science and computer modeling to help homeowners understand how they can take advantage of energy-efficient home appliances, solar power systems and plug-in hybrid vehicles to significantly reduce monthly expenses while also reducing their overall carbon footprint.

The positive environmental impact from Ford C-MAX Solar Energi could be significant. It would reduce yearly CO2 and other greenhouse gas emissions from the average U.S. car owner by as much as four metric tons – the equivalent of what a U.S. house produces in four months.

If all light-duty vehicles in the United States were to adopt Ford C-MAX Solar Energi Concept technology, annual greenhouse gas emissions could be reduced by approximately 1 billion metric tons.

Saturday, December 14, 2013

Ford Reveals Automated Fusion Hybrid Research Vehicle [VIDEO]

Taking the next step in its Blueprint for Mobility, Ford today – in conjunction with the University of Michigan and State Farm® – revealed a Ford Fusion Hybrid automated research vehicle that will be used to make progress on future automated driving and other advanced technologies.

The result of an ongoing project that builds on more than a decade of Ford's automated driving research, the Fusion Hybrid automated vehicle will test current and future sensing systems and driver-assist technologies. Ford's goal is to advance development of new technologies with its supplier partners so these features can be applied to the company's next generation of vehicles.

"The Ford Fusion Hybrid automated vehicle represents a vital step toward our vision for the future of mobility," said Ford Executive Chairman Bill Ford. "We see a future of connected cars that communicate with each other and the world around them to make driving safer, ease traffic congestion and sustain the environment. By doing this, Ford is set to have an even greater impact in our next 100 years than we did in our first 100."

Today's Ford vehicles already have technology that enables them to park themselves, understand a driver's voice commands, detect dangerous driving situations and assist with emergency braking. With these technologies and others that one day could allow a person to be driven to a destination, the driver always will need to be in control of the wheel if necessary.

"In the future, automated driving may well help us improve driver safety and manage issues such as traffic congestion and global gridlock, yet there are still many questions that need to be answered and explored to make it a long-term reality," said Raj Nair, group vice president, Ford global product development. "With the automated Ford Fusion Hybrid research project, our goal is to test the limits of full automation and determine the appropriate levels for near- and mid-term deployment."

The automated Fusion Hybrid will serve as the research platform to develop potential solutions for these longer-term societal, legislative and technological issues raised by a future of fully automated vehicles.

The Fusion Hybrid research vehicle builds on driver-in-control studies conducted in Ford's VIRTTEX driving simulator. Using VIRTTEX, Ford researchers study how to merge the capabilities of human and automated drivers to create a seamless, integrated experience.

Ford's Blueprint for Mobility
Last year at the Mobile World Congress in Barcelona, Bill Ford outlined Ford Motor Company's Blueprint for Mobility – a plan that describes what the automaker believes transportation will look like in 2025 and beyond, and the technologies, business models and partnerships needed to get there.

Today, Ford is working on improving technology already used in vehicles on the road. This includes functions that alert drivers to traffic jams and accidents, and technologies for parking and for driving in slow-moving traffic.

In the mid-term, vehicle-to-vehicle communications will begin to enter into the mainstream. This will include some autopilot capabilities, such as vehicle "platooning," where vehicles traveling in the same direction sync up their movements to create denser driving patterns.

In the longer-term, vehicles will have fully autonomous navigation and parking. They will communicate with each other and the world around them, and become one element of a fully integrated transportation ecosystem. Personal vehicle ownership also will change as new business models develop. The benefits include improved safety, reduced traffic congestion and the ability to achieve major environmental improvements.

Tomorrow's technology, today
The Ford Fusion Hybrid was chosen as the test platform for the new research effort because it is among the leaders in offering the most advanced driver-assist technologies in its class.

These technologies include Blind Spot Information System, active park assist, lane-departure warning, and adaptive cruise control and collision warning with brake support. These vehicle sensing systems, offered on many Ford vehicles today, are the building blocks for the future of fully automated driving.

In North America, these technologies can be found on Ford Focus, C-MAX hybrids, Fusion, Taurus, Escape, Explorer and Flex. In Europe, these technologies are available on Ford C-MAX, Mondeo, S-MAX and Galaxy.

"Products such as Ford Fusion Hybrid give us a head start in the development of automated features," said Paul Mascarenas, chief technical officer and vice president, Ford research and innovation. "Our Blueprint for Mobility aligns the desired outcomes of our work in automated functionality with the democratization of driver-assist technology found on today's lineup of Ford products."

Ford's Fusion Hybrid research vehicle is unique in that it first uses the same technology found in Ford vehicles in dealer showrooms today, then adds four scanning infrared light sensors – named LiDAR (for Light Detection And Ranging) – that scan the road at 2.5 million times per second. LiDAR uses light in the same way a bat or dolphin uses sound waves, and can bounce infrared light off everything within 200 feet to generate a real-time 3D map of the surrounding environment.

The sensors can track anything dense enough to redirect light – whether stationary objects, or moving objects such as vehicles, pedestrians and bicyclists. The sensors are so sensitive they can sense the difference between a paper bag and a small animal at nearly a football field away.

Working together
Developing the necessary infrastructure to support a sustainable transportation ecosystem will require the collaboration of many partners across multiple industries. State Farm and the University of Michigan's robotics and automation research team are critical to creating the visionary research project.

Ford's work with others on the future of mobility is longstanding. Ford was an active participant in the Defense Advanced Research Projects Agency (DARPA)-controlled autonomous vehicle challenges in 2004, 2005 and 2007, the year Ford extended its efforts to include the University of Michigan.

While Ford is responsible for developing unique components allowing for the vehicle to function at high levels of automation, the University of Michigan – under the direction of faculty members Ryan Eustice and Edwin Olson – is leading in development of sensor-based technologies. The sensors aid in the logic and virtual decision making necessary to help the vehicle understand its physical surroundings on the road.

The university's researchers are processing the trillions of bytes of data collected by the vehicle's sensors, from which they can build a 3D model of the environment around the vehicle. The goal is to help the vehicle – and the driver – make appropriate and safe driving decisions.

"This research builds on the University of Michigan's long history of pioneering automotive research with Ford," said Alec Gallimore, associate dean of research and graduate education at the school's College of Engineering. "The unique collaboration will enable Ford to benefit from the university's deep knowledge of robotics and automation, and it will allow University of Michigan faculty and students to work side-by-side with some of the best auto engineers in the world."

Meanwhile, State Farm has been working with Ford to assess the impact of driver-assist technologies to determine if the technologies can lower the rate of rear collisions.

Last year there were nearly 34,000 fatalities due to traffic accidents in the United States. By developing more intelligent vehicles, Ford helps create smarter drivers.

"By teaming up with Ford and the University of Michigan in this research, we are continuing our decades-long commitment to making vehicles, roadways and drivers safer," said State Farm Chairman and CEO Edward Rust. "The changes new technologies bring to our lives are exciting, and we are always looking at how technology can better meet the ever-changing needs of our customers."

Setting the stage for mobility in Michigan
Today's Ford Fusion Hybrid research vehicle announcement follows an aggressive plan released this week by Business Leaders for Michigan to position the state as the global center for mobility and grow up to 100,000 new jobs in its auto sector by becoming a hub for excellence in advanced powertrain, lightweight and smart/connected transportation technologies.

With Bill Ford as champion of Business Leaders for Michigan's mobility initiative, the plan has been developed with a coalition of top industry experts, the Center for Automotive Research and McKinsey & Company. The plan identifies growth strategies for the auto sector as it transitions to an increasingly advanced technology-based sector.

Tuesday, November 5, 2013

Ford outsells plug-in rivals for first time in October

Ford said Monday it sold 2,179 of its Fusion and C-Max plug-in hybrids last month, topping the totals of plug-in competitors Toyota Motor Corp. and General Motors Corp. for the first time.

Toyota sold 2,095 of its Prius plug-in cars and GM sold 2,022 of its Volt range-extended plug-in hybrid sedans.

Sales of plug-in vehicles — excluding full battery-electric cars — total 39,083 through October, up from the 29,075 sold during the same period in 2012, according to data from automakers and the Electric Drive Transportation Association.

Ford sales of the Fusion and C-Max Energi cars helped the Dearborn automaker to its best plug-in hybrid vehicle sales month ever.

Thursday, July 4, 2013

Plug-In EVs report strong June sales month in US

Electric vehicles had their strongest month in June this year as major automakers cut prices and added hefty incentives to boost sales.

General Motors reported sales jumped by 53 percent to 2,698 in June, up over the 1,760 in June 2012 after it offered incentives worth as much as $5,000 off 2012 models and $4,000 off 2013 models. For the first half of 2013, sales are up 11.8 percent.

Nissan said sales of its all-electric Leaf were up 315 percent over June 2012 to 2,225, for its second-best ever month. Nissan has now sold 9,849 in the first half of 2013, more than the 9,819 it sold in all of 2012. In January, Nissan said it was cutting the price of the entry-level Leaf 18 percent to $28,800 for the 2013 model as it launched U.S. production.

Honda had its best-ever month in June with 208 Fit EVs sold, after selling 83 in the first five months of the year. Honda announced in May that it has cut the monthly lease payment on its Fit EV from $389 to $259 and also is cutting the payment for those who already had leased the vehicle. Honda sold just 93 last year.

Honda started sales in July 2012 of the Fit EV and said it plans to sell just 1,100 over two years, citing capacity constraints. The company has 200 dealers selling the Fit EV and said it plans steadier availability. Honda spokeswoman Jessica Fini said after the lease price was cut, “basically everything on the ground sold,” but she emphasized that the company still has inventory to sell.

GM plans to keep the same incentives in place for at least another month. GM is offering $5,000 off the 2012, and $4,000 off the 2013, and a $269 lease for 36 months with $2,399 due at signing. More than 40 percent of Volts are sold in California, followed by Michigan in second.

Malcho said GM has increased its incentives to stay competitive in the electric vehicle market. The company also wants to clear out some inventory before it begins building 2014 Volts later this summer.

In January, Ford Motor Co. dropped the price of the lease for a Focus EV from about $350 a month to $285, plus $930 due at signing. Ford reduced the base price of the EV Focus by $2,000 to $37,995. But Ford EV sales have remained very modest. Ford sold 157 Focus EVs in May to 723 for the first five months of the year. By contrast Ford has sold 8,177 hybrids in the first five months of the year.

Wednesday, June 12, 2013

Ford Focus Electric Production Begins in Europe

Ford Motor Company today began a new chapter in its vehicle manufacturing history with the start of production of the all-new Focus Electric – the first full-electric vehicle to be built by Ford in Europe – in Saarlouis, Germany.

The zero-emission Focus Electric is spearheading Ford’s line-up of electrified and highly fuel-efficient vehicles, and will be joined in Europe by the C MAX Energi plug-in hybrid electric vehicle (PHEV) next year, followed by the all-new Mondeo Hybrid soon after.

Developed as a “One Ford” global vehicle, the Focus Electric features an advanced electric motor and lithium-ion battery powertrain that produces 143 PS and achieves a top speed of 136 km/h. Focus Electric has been manufactured in North America since December 2011 and the Saarlouis-built Focus Electric will reach European customers from August this year.

“Focus Electric marks the dawn of an exciting new age of full-electric Ford passenger vehicles in Europe, and demonstrates the success of the One Ford strategy in making this sophisticated vehicle available to our European customers,” said Barb Samardzich, vice president, Product Development, Ford of Europe. “It’s a car that addresses the mobility demands and environmental concerns of today’s car buyers in the most direct way possible – combining performance and advanced technology with a zero-emission powertrain.”

The launch of European production of Focus Electric was attended by Bernhard Mattes, chairman Ford-Werke GmbH; Martin Chapman, Saarlouis plant manager, Ford of Germany; Germany’s Federal Minister for the Environment, Peter Altmaier, and Prime Minister of the Saarland, Annegret Kramp Karrenbauer.

Ford has invested €16 million to integrate Focus Electric production directly into the established Focus production line at Saarlouis, delivering the flexibility to react to market demand with increased production volumes.

“The start of Focus Electric production in Saarlouis is hugely significant for Ford in Germany, and underlines Ford’s position as a leader in automotive innovation,” said Mattes. “We are giving customers the Power of Choice so they can decide whether a fuel efficient conventional powertrain or an electrified vehicle is right for their needs.”

The all-new Focus Electric is the first full-electric vehicle to be manufactured in Germany directly from a volume production line. Each Focus Electric is equipped with a 6.6 kW fully integrated onboard charger that can deliver around 100 km driving range with 2-3 hours charging, and around 150 km driving range with 3-4 hours charging from a 32 A power supply.*

Thursday, May 30, 2013

Ford Hybrid Sales Break Full-Year Record in 1st Five Months of 2013

Ford Motor Company bested its previous full-year hybrid sales record in just the first five months of 2013, driven by the product strength of its new electrified vehicle lineup including Ford C-MAX Hybrid, Ford C-MAX Energi, Ford Fusion Hybrid and Ford Fusion Energi, as well as Lincoln MKZ Hybrid.

Ford beat its previous full-year hybrid sales record of 35,496 vehicles in 2010 with projected sales of 37,000 through May, an increase of more than 375 percent over the same period last year. Ford is now second only to Toyota in the number of hybrid vehicles it sells in the United States with its market share continuing to grow, up from 3 percent last year to an all-time-high 15.5 percent through April 2013.

“We’re working tirelessly to get as many hybrids to the market as we can right now to meet this unprecedented customer demand for our electrified vehicles,” said Erich Merkle, Ford U.S. sales analyst. “The success we are experiencing with hybrids is energizing the whole company.”

Ford C-MAX Hybrid and Ford Fusion Hybrid continue to draw new customers to the Ford brand, with conquest rates remaining highest in the Ford showroom since the launch of both vehicle lines. Fusion Hybrid conquest sales are holding steady at 67 percent, with C-MAX Hybrid at 63 percent. The new lineup continues to draw new customers from Toyota and Honda, with most conquest sales coming from Toyota.

Ford Fusion Hybrid continues to fly off dealer lots, attaining some of the highest turn rates in the Ford showroom. Fusion Hybrid is turning in just 14 days on average as customers are drawn to the all-new car’s fuel economy, styling and design. This turn rate is even higher in key markets like Los Angeles, at just 10 days. Fusion Hybrid represents an all-time-high percentage of overall Fusion sales, at 15 percent.

Ford Fusion Energi plug-in hybrid – the newest addition to Ford’s electrified vehicle lineup – is also expected to achieve its best sales month ever since its launch in February.

“Our all-new electrified vehicle lineup is drawing new customers to the Ford brand,” said C.J. O’Donnell, Ford electrification group marketing manager. “We are growing our business by providing fuel-efficient products that don’t force customers to compromise the design, technology and comfort that are available across the Ford lineup.

“We’re hearing from our dealers they literally can’t keep our hybrids in stock,” O’Donnell added. “This is particularly evident in key markets like California.”

Friday, April 26, 2013

Ford and Schaeffler demonstrate Fiesta-based eWheelDrive research car [VIDEO]

Ford and Schaeffler have teamed up to produce a Fiesta eWheelDrive prototype.

Designed to explore the potential of in-wheel electric motors, the prototype features two rear hubs that combine the motor, braking and cooling systems into a single unit. The compact design frees up space that normally would have been used by the car's engine and transmission. According to Ford, the technology could eventually allow the company to create a "four-person car that only occupies the space of a two-person car today."

Detailed performance specifications haven't been released, but motors apparently produce a combined output of 110 HP (81 kW) and 700 Nm (516 lb-ft) of torque.

According to Ford’s director of Research and Advanced Engineering in Europe, Pim van der Jagt, “This is an exciting project to work on with Schaeffler because it potentially opens new options for the development of zero emission vehicles with very efficient packaging and exceptional maneuverability." Speaking of the latter, Ford says the system to eventually enable drivers to move sideways into parking spaces.

It should be noted that the demonstration vehicle's wheel motors are only fitted to the rear axle and not the front. Presumably this is due to the axial length of the wheel motor packaging affecting front steering geometry, specifically negative scrub radius which is required in front wheel drive cars to reduce torque steer.

Source: Ford

Tuesday, February 5, 2013

Ford to quadruple dealerships selling plug-in EVs

Ford, which has introduced five new electric-powered models in the past year, plans to more than quadruple the number of dealers who can sell plug-in electric vehicles in an effort to boost sales of three vehicles. Ford expects its sales of hybrid vehicles to surge by fivefold in January to start a record year for the company,

The Dearborn automaker will have 900 certified dealers by this spring, up from the 200 it had near the end of last year.

The 900 dealers — which will have specially trained sales and service staff, plus at least two on-site charging stations — means approximately one-third of all Ford U.S. dealers will be able sell plug-in EVs.

Certifications will allow dealers to sell the Focus Electric, C-Max Energi plug-in hybrid and the Fusion Energi plug-in hybrid, which is due out this quarter.

The new certified dealers will be spread out across the country. The first 200 dealers were spread out across the country, with first priority being markets where electric vehicles are most popular, like California and New York.

Ford in October introduced the new C-Max Energi; through three-plus months the automaker has sold 2,712 of the plug-in hybrid vehicles.

Things haven't been as succesful for the Focus Electric, on sale since December 2011. The automaker sold 685 Focus EVs in 2012 — it built 1,627.

Ford is offering discounts of more than $10,000 for consumers to lease the Focus Electric. The Dearborn automaker said on its website that it has dropped the base price of the Focus EV by $2,000 for cash sales and is offering up to $10,750 off for three-year leases.

Ford is also offering a $2,000 cash discount on the Focus EV and 1.9 percent financing if purchased through Ford Motor Credit.

Friday, February 1, 2013

Ford sales boosted by hybrid and electric vehicles

Ford, which has introduced five new electric-powered models in the past year, expects its sales of hybrid vehicles to surge by fivefold in January to start a record year for the company.

Ford will report that it sold more than 6,000 hybrid cars and utilities, led by the Fusion and C-Max models, this month, up from 1,209 a year earlier, the Dearborn, Michigan-based company said in an e-mailed statement. For all of 2012, Ford came within 500 hybrid deliveries of its record, set in 2010.

“We are looking toward 2013 as being a record sales year for our hybrid vehicles,” Erich Merkle, Ford’s sales analyst, said in an e-mail. Of Ford’s hybrid sales last year, 55 percent occurred during the fourth quarter, he said.

Chief Executive Officer Alan Mulally has led an overhaul of Ford’s lineup since joining the company in 2006 with an emphasis on fuel-efficient smaller cars to complement its better-selling pickups and sport-utility vehicles. The carmaker is entering its first full year with the C-Max models and a revamped Fusion hybrid sedan in the U.S. market.

Ford’s previous record for hybrid sales in the month of January was 1,847 vehicles in 2010, when Ford also set its annual record of 35,496. The company delivered 35,034 hybrids last year, a 29 percent increase from a year earlier.

Thursday, January 24, 2013

Ford offers $10,750 discount on leased Focus EV

Ford Motor Co. is offering hefty discounts of more than $10,000 on leasing its Focus electric vehicle.

The Dearborn automaker also said on its website that it has dropped the base price of the Focus EV by $2,000 for cash sales and is offering up to $10,750 off for three-year-leases.

Ford is also offering a $2,000 cash discount on the Focus EV and 1.9 percent financing if purchased through Ford Motor Credit.

The automaker sold just 685 Focus EVs in 2012, while it built 1,627 Focus EVs — making it one of the poorest performers among electric vehicles on the market.

Last week, Nissan Motor Co. dropped the price of its new 2013 Leaf EV by 18 percent to $28,800 and last year offered incentives in the wake of far lower than expected sales. Ford's new discounts came just days after the announcement.

"We certainly are not in a situation where we have to completely discount but we do have to respond to competitive pressures," Ford spokesman Wes Sherwood said. "We're not anywhere close where Nissan has gone with the Leaf."

The Leaf's sold about the same number as in 2011. Last year, Nissan sold 9,819 Leaf EVs in the U.S. — up 1.5 percent over 2011.

Last week, Nissan CEO Carlos Ghosn called the Leaf sales "a disappointment for us."

Ford's website says it is offering $10,750 off "Red Carpet leases," if taking retail delivery by April 1. The incentive program started last week. Ford says not all Focus EVs will qualify. The lease includes the value of a $7,500 federal tax credit.

Ford says a customer could get a 36-month lease with 10,500 miles a year for $285 a month and $930 due at signing.

Sherwood said Ford was offering the Focus EV for around $350 a month on lease last year.

Last year, the base price of the Focus EV was $39,995. Ford's website now lists the base price as $37,995 for "cash-only" sales.

Ford is also offering long-term financing — $500 a month over 72 percent at 1.9 percent interest with a 10 percent down payment.

The incentives are similar to what General Motors Co. was offering last year on its plug-in hybrid Chevrolet Volt, when it offered about $10,000 discounts on Volt leases - a figure that also included the $7,500 tax credit. GM tripled Volt sales in 2012 to more than 23,000.

Ford executive chairman Bill Ford Jr. said he couldn't predict when Focus EV sales might increase.

"It's the right bet to make — trying to guess timing is always difficult, because there are so many variables," Ford said. "This is a long journey. Anytime you introduce new technology and particularly powertrain technology it's a long ramp-up."

Ford said the company is meeting true demand that customers want "so we're not stuck playing the game of having to either incentivize or close factories."

The Focus EV, Leaf and Chevrolet Volt all qualify for a $7,500 federal tax credit and some states offer $2,500 tax credits which when added to the Ford lease incentive could see a total of over $20,000 discounted, more than halving the cost of the Focus EV.

Saturday, December 29, 2012

Ford Fusion Energi Plug-In Hybrid Rated At 100 MPGe [VIDEO]

The 2013 Ford Fusion – recently voted Green Car of the Year – just got greener as the U.S. Environmental Protection Agency certified the new Fusion Energi plug-in hybrid at up to 108 MPGe, making it America's most fuel-efficient sedan.

Fusion Energi is the Ford brand's fifth electrified vehicle to launch in the past year and is expected to accelerate the company's record hybrid sales pace, including its highest monthly hybrid sales month ever in November. Ford is seeing demand for fuel economy across its lineup as the brand ranks No. 1 in fuel economy customer satisfaction by J.D. Power and now beats Toyota for leading efficiency in every segment where both compete.

The EPA also certified Fusion Energi to deliver up to 92 MPGe highway and a combined 100 MPGe – figures that could potentially help save customers an estimated $6,850 in fuel costs compared with an average new car over the course of five years.

"The Fusion Energi plug-in hybrid is the exclamation point for Ford's transformed lineup of fuel-efficiency leaders that now beats Toyota across the board," said Raj Nair, group vice president, Global Product Development.

Adding to Fusion Energi's value – and the myriad ways it beats Toyota Prius plug-in – are its innovative technologies that are designed to help win over both novice and pro hybrid owners.

SmartGauge® with EcoGuide, for example, provides in-vehicle customizable displays, including instantaneous fuel economy readings and coaching functions to help drivers understand and optimize their fuel efficiency.

SYNC® with MyFord Touch® offers multiple ways – including voice commands – for customers to manage and control their phone, available navigation, entertainment and climate functions. Plug-in hybrids and all-electric models have additional options for monitoring information like battery state of charge.

EV+ combines the built-in GPS of Ford SYNC with proprietary software algorithms developed by Ford engineers to learn frequent destinations. As a result, vehicles give drivers more drive time in electric-only mode.

Such technologies have helped get sales for Ford's electrified vehicle lineup up and running. With more than 19,000 hybrid vehicle sales projected, the automaker expects total fourth-quarter hybrid sales to set an all-time record for a three-month period, with more than half of hybrid sales this year expected to come in the fourth quarter.

In fact, C-MAX became the fastest-selling hybrid ever at launch after 8,030 units were sold in October and November, the first two months C-MAX was on the market. The pace beat Toyota Camry Hybrid's 7,300 sales in its first two full months of availability in May and June 2006.

"The response to C-MAX really shows the amount of pent-up demand from a specific market for C-segment hybrids," says C.J. O'Donnell, marketing manager, Ford Electrified Vehicles. "Fusion Energi has a different audience in the midsize sedan market, but delivers many of the characteristics and technologies that make C-MAX Energi so great, which is why we're anticipating a similar positive response."

C-MAX is geared toward those most concerned with fuel economy, but designed so that owners aren't forced to sacrifice comfort and convenience.

Fusion is designed with the driver's sense of style in mind, delivering a midsize sedan that offers functional design elements that enhance its sleek exterior and promote fuel economy. A video explaining the origin of Fusion Energi can be found here.

With Fusion Energi and Fusion Hybrid, the all-new Fusion lineup brings the widest range of powertrain options to the U.S. midsize segment. Fusion also is available in gas-powered versions with a choice between a pair of fuel-efficient EcoBoost® engines and a normally aspirated four-cylinder engine.

The addition of Fusion Energi gives customers yet another Ford option when shopping for an electrified vehicle – already available are Focus Electric, Fusion Hybrid, C-MAX Hybrid and C-MAX Energi.

Three of the vehicles – Focus Electric, C-MAX Energi and now Fusion Energi – have received EPA ratings of 100 MPGe or more. Focus Electric delivers EPA-estimated ratings of 110 MPGe city, 99 MPGe highway and 105 MPGe combined, making it America's most fuel-efficient five-passenger car. C-MAX Energi has an EPA-estimated rating of 108 MPGe city, 92 MPGe highway and 100 MPGe combined.

Focus Electric went on sale in late 2011, followed by C-MAX Hybrid and C-MAX Energi – the two vehicles that make up Ford's first hybrid-only line in North America – this past autumn.

Fusing technologies

Many of the innovative technologies of Fusion Energi are shared across Ford's electrified vehicle lineup and draw from the automaker's portfolio of about 500 patents related specifically to hybrid technology:

  • MyFord® Mobile: Enables access via smartphone or Web-based interface to perform key tasks, such as monitoring a vehicle's state of charge and current range or locating charge stations and planning routes to find them

  • Eco cruise: Saves vehicle energy by relaxing acceleration compared to standard cruise control

  • EV mode button: Conveniently mounted on the console to the right of the shifter – allows a driver to switch vehicle operation between three modes: all-electric, normal hybrid operation and conserve battery power for later use

  • Regenerative braking is capable of capturing and reusing more than 90 percent of the braking energy normally lost during the braking process

  • Hybrid transmission, designed by Ford engineers in-house, is capable of operating at high speeds and in a smooth, fuel-efficient manner at the same time

  • Advanced lithium-ion batteries used in Ford's electrified vehicle lineup – covered by an eight-year/100,000-mile component limited warranty – are smaller and lighter than nickel-metal-hybrid batteries used in previous-generation hybrids

  • Charge port with LED light ring, conveniently located on the driver's side and near the front of the car, it features a light ring that illuminates to indicate charge status

  • Monday, December 17, 2012

    Ford C-MAX Is the Fastest-Selling Hybrid Ever at Launch

    Ford’s all-new C-MAX has become the fastest-selling hybrid ever at launch, with 8,030 sales in its first two full months on the market in October and November. This significantly outpaces Toyota Camry Hybrid’s 7,300 sales in its first two full months in May and June 2006.

    C-MAX hybrids also are selling three times faster than the combined sales for the Toyota Prius and Honda Insight when launched in 2000.

    Ford sold 8,999 C-MAX hybrids through November, a figure projected to surpass by 40 percent through December the combined Prius and Insight launch sales of 9,350 in 2000. C-MAX sales would represent four months compared to the initial combined 18 months of Prius and Insight sales.

    “Dealers are seeing an overwhelmingly positive response to C-MAX hybrids and are excited to finally take on Prius, with some offering comparison test drives right on their lots,” says C.J. O’Donnell, group marketing manager, Electrification. “Our customers also are excited to have a fresh hybrid option, with leading fuel economy that does not sacrifice driving fun, performance and technology – choices typically not offered with hybrids.”

    Ford achieved its best electrified vehicle sales month ever in November with a total of 7,157 sales, with C-MAX hybrids acting as the driving force behind the milestone. Ford is projecting an all-time record quarter for hybrid sales at December close. More than half of Ford’s hybrid sales this year are expected to come in the final quarter of the year as the company continues to ramp up production of Fusion Hybrid and Fusion Energi plug-in hybrid.

    C-MAX hybrid sales totaled 4,848 in November, up 52 percent month-over-month. November marked the first month both C-MAX Hybrid and C-MAX Energi plug-in hybrid were available on dealer lots.

    Tuesday, December 11, 2012

    Ford Focus Electric Review [VIDEO]

    It looks like a regular Focus. Drives much the same too. But the Focus Electric is a silent runner that gets its fill-ups from an extension cord.

    Tom Voelk of Driven Car Reviews previews the latest electric car to hit the scene.

    Thursday, November 8, 2012

    Ford Hybrid’s EV+ Automatically Adjusts For More Electric-Only Driving

    Ford is taking the smarts and performance of its electrified vehicle lineup to a whole new level with EV+, a patent-pending feature that actually helps vehicles learn frequent destinations, and delivers to hybrid drivers what they love – more driving time in electric-only mode.

    EV+ is part of SmartGauge® and is a standard feature on the Ford plug-in hybrids, C-MAX Energi and Fusion Energi, along with the hybrid versions of Fusion and C-MAX.

    “We know from our research that hybrid drivers want to drive as often as they can in electric-only mode, especially near their home or frequently visited locations,” said Kevin Layden, Ford director of Electrification Programs and Engineering. “EV+ not only delivers that capability, but also demonstrates how Ford puts customer needs and wants above everything else.”

    EV+ combines the built-in GPS of Ford SYNC® with proprietary software algorithms developed by Ford engineers to learn frequent destinations.

    Once frequent destinations have been learned – such as your home parking location – EV+ adjusts how the electric power stored in the vehicle’s high-voltage battery is used to power the vehicle. If EV+ determines the vehicle is nearing a frequent destination, it has the capability to remain in electric-only mode.

    “We already have a GPS unit in every Ford with SYNC, so really it was just a matter of tapping into that the right way,” said Layden. “This is one of the first examples of how we’re looking to make the car smarter, by leveraging on board data to provide features and services that add value to the driving experience.”

    EV+ joins a growing list of roughly 500 hybrid-specific patents Ford has accumulated in the last 20 years. Patents include everything from the leaves on the cluster screen of SmartGauge and the hands-free liftgate of the C-MAX Hybrid and C-MAX Energi to an available EV-only mode button that allows customers to access electric power on-demand.

    Enhancing performance
    EV+ was developed by two Ford employees: Ken Frederick, HEV powertrain calibration engineer, and Matt Smith, product design engineer. They are the authors of the patent application that was recently published by the U.S. Patent & Trademark Office.

    When engaged, EV+ uses onboard GPS equipment and predictive software algorithms written by Frederick and Smith to learn the latitude and longitude of a vehicle and identify locations that are visited on a frequent basis, such as home and work. The feature can be disabled and the data erased at the push of a button.

    When the feature identifies frequent destinations, the way electric power is used changes. Specifically, when within a radius of 1/8 mile, or 200 meters, of a frequent stop, the vehicle has increased capability to stay in electric-only mode, the internal combustion engine stays off, and an “EV+” light appears on the dashboard.

    “One of Ford’s biggest strengths is the quality of our controls and calibration. We do all of that work in-house and it shows when we deliver a feature like EV+,” said Rob Iorio, Ford Electrified Propulsion Systems Manager. “No other automaker seamlessly integrates global positioning and propulsion system control as we have with EV+.”

    Big data, big challenge
    Originally, the plan was to develop a way for vehicles to collect and digest vast amounts of information to predict and adjust to different driving demands.

    “We wanted a vehicle to perform in a certain way when it hit a certain spot,” said Smith.

    The team quickly discovered that collecting and analyzing the vast amounts of data needed to make such predictions would require an immense hardware and software system – one that would demand too many resources, both in terms of initial development and inside each vehicle.

    A breakthrough came, say Smith and Frederick, when they developed a way to reach their goal without the need to collect and store droves of information. Instead, their answer was to engineer a way to analyze incoming GPS information and control distribution of a vehicle’s power based on those data.

    “We realized that harnessing data already available was the way we could achieve our goal of improving the entire hybrid vehicle driving experience,” said Frederick. “Once we had access to the data, we applied machine learning principles to predict frequently visited locations that would determine what powertrain controls should be applied to achieve our goal.”

    Every new Ford with SYNC has GPS equipment built into the SYNCmodule.

    Wednesday, November 7, 2012

    Ford C-Max vs Toyota Prius V! - Head 2 Head [VIDEO]

    On this episode of Head 2 Head, it's the battle of the hybrids as Jonny Lieberman pits the 2012 Toyota Prius V against Ford's 2013 C-MAX Hybrid SEL.

    There is a lot going on with these cars so to help break down the technical information jonny also talks with Motor Trend's hybrid guru Kim Reynolds about the Ford / Toyota rivalry & the controversy surrounding their hybrid technologies.